The easiest revenue is already in your customer base
Ava connects to your CRM, product data, or any system via webhooks to send personalized outreach to customers ready to expand, using all first party and deep research context.

Feed Ava your expansion targets
She handles everything else
Whether it's a CRM list, a CSV export, or a webhook from your product. Give Ava the accounts that are ready to expand and she handles the outreach.

Give Ava your targets. She'll handle the outreach
You define the expansion criteria. Ava enriches every contact with deep research then writes personalized outreach tailored to the specific expansion opportunity.
Outreach sent from account owners
Ava sends outreach from your reps' mailboxes respecting existing ownership rules. She does outbound, handles objections and books meetings on their behalf.
Import data from anywhere
Connect a CRM view or pipe in events from anywhere with webhooks. When a customer triggers an expansion rule, Ava reaches out the same day.
Lift NRR continuously
Ava runs expansion campaigns continuously across your customer base. More upsells, more cross-sells, higher net revenue retention.
Ava runs expansion campaigns
on your terms
You connect your CRM and product data. Ava identifies cross-sell and upsell opportunities and runs the campaigns from there.
1
Send Ava your expansion targets
Import accounts from a CRM list, upload a CSV, or trigger campaigns automatically via webhooks. Ava enriches each contact with deep research.

2
Ava writes with the full account context
Ava crafts messaging that references the existing relationship using all context available. She then layers in signals like funding and hiring activity.

3
Campaigns launch
Multi-channel sequences tuned for existing customers. Ava A/Z tests messaging and shifts to what converts, without over-contacting your base.

4
Meetings land on the calendar
Ava handles replies and books expansion conversations directly on your reps' calendars. Your team walks into a meeting with a customer who's already interested.

Full control or full autonomy
Chosen per campaign
Ava executes inside the guardrails you set. Run a campaign in approval mode or let her send. Both are settings, not stages.
Writes personalized outreach
Tests messaging variations
Doubles down on what converts
Handles replies and follow-ups
Books meetings for your reps
Adjusts on low reply rates
Enriches leads before sending
Queues leads to your dialer
Protects deliverability
Triggers on buying signals
Manages follow-up timing
Slack performance updates
Writes personalized outreach
Tests messaging variations
Doubles down on what converts
Handles replies and follow-ups
Books meetings for your reps
Adjusts on low reply rates
Enriches leads before sending
Queues leads to your dialer
Protects deliverability
Triggers on buying signals
Manages follow-up timing
Slack performance updates
Approve before sending
Lock tone, CTA, and length
Set budget caps per campaign
Control reply sensitivity
Choose active channels
Define lead routing rules
Coach Ava with instructions
Approve targeting changes
Set auto-reply threshold
Pause campaigns instantly
Approve before sending
Lock tone, CTA, and length
Set budget caps per campaign
Control reply sensitivity
Choose active channels
Define lead routing rules
Coach Ava with instructions
Approve targeting changes
Set auto-reply threshold
Pause campaigns instantly
Ava runs every type
of outbound campaign
Cross-sell and upsell are just the start. Ava runs signals-based, reactivation and cold outbound campaigns. All inside the guardrails you set.

Cold outbound
Ava builds your list, writes personalized sequences, and sends multi-channel outreach that gets smarter every week.

Signals
Ava detects buying signals and triggers outreach instantly. Job changes, funding rounds, web activity. She's on it.

CRM reactivation
Your CRM is full of qualified leads. Ava re-engages with fresh angles. Pipeline you already paid to acquire, reactivated without a single rep touching it.